Executive Communication

Executive communication is not about providing updates—it’s about shaping perception, reinforcing strategy, and driving action. As a senior leader, your words set the tone for culture, clarify intent, and align stakeholders. In high-stakes settings, precision, confidence, and vision matter more than ever.

This course helps executives and senior leaders communicate with clarity, influence, and presence. Through practical models and frameworks, you’ll learn how to structure messages that resonate with time-strapped audiences, deliver briefings that prompt action, and lead conversations that build trust, even under pressure.

By the end of this course, you will be able to:

• Distinguish executive communication from operational messaging and understand its strategic impact
• Apply key traits of executive communication—clarity, confidence, vision, and brevity
• Use structured messaging frameworks like the Message Pyramid and SCQA to drive clarity and influence
• Structure and deliver briefings that are fast, focused, and decision-ready
• Strengthen your executive presence through intentional delivery and self-awareness
• Navigate high-stakes conversations by reading the room, managing dynamics, and responding with agility

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Module 1: What Is Executive Communication?

Objective: Understand what sets executive communication apart and why it matters.
Key Topics:

• Difference between operational messaging and executive communication
• The role of clarity, confidence, vision, and brevity in leadership messaging
• Why executive audiences need direction, not detail
• The Message Pyramid: from information to action

Module 2: Strategic Influence and Communication Styles

Objective: Learn how to communicate with influence, not just clarity.
Key Topics:

• What strategic influence means in a leadership context
• Why being understood isn’t enough—messages must move people
• Introduction to the SCQA framework (Situation, Complication, Question, Answer)
• Structuring persuasive messages for executive and stakeholder audiences

Module 3: Delivering Impactful Executive Briefings

Objective: Structure and deliver executive briefings that drive clarity and decision-making.
Key Topics:

• What makes an executive briefing different from a standard presentation
• Common pitfalls: over-explaining, unclear asks, misaligned messaging
• The 3-part structure: Context → Key Message → Ask
• How to deliver fast, focused, and action-oriented updates

Module 4: Executive Presence in Action

Objective: Project leadership, confidence, and credibility in every interaction.
Key Topics:

• What “executive presence” looks and sounds like
• Verbal and nonverbal elements of high-impact delivery
• Executive Presence Self-Assessment: how you come across under pressure
• Communicating with gravitas in uncertain or complex situations

Module 5: Navigating High-Stakes Conversations

Objective: Lead critical conversations with clarity and control.
Key Topics:

• Reading the room: verbal, visual, and political cues
• Managing power dynamics and stakeholder expectations
• When to speak, when to pause, when to pivot
• Staying composed and strategic under pressure